12jun2009

Golden Hammer опубликовал шорт-листы. Среди них - несколько украинских агентств

По материалам: sostav.ua

Международный фестиваль рекламы Golden Hammer - 2009 опубликовал шорт-листы. В них вошли работы нескольких украинских агентств: это Burn и Melt от Ogilvy Group, Crocodile и Rabbit от Adventa Lowe, Mermaid от MEX, Children's lost letters от Adventa Lowe и Walking Calendar от Студии графического дизайна Юрка Гуцуляка.

Предлагаем вашему вниманию полный список финалистов:

 

Golden Hammer Shortlist 2009
 

TV Ads – Foodstuffs, beverages, animal and pet food
 

ICE BATTLE Russia BBDO Moscow
Squirrels Russia BBDO Moscow
Services (tourism, entertainment, sports, mass media, culture, education)
Sheep Romania Ogilvy&Mather Advertising
The Way It Was Meant To Be Finland hasan&partners
Social
Job interview Hungary ACG.HEY Advertising Agency

PRINT ADS – Clothing, beauty products, hygiene products, medications, Household goods, pet products, office equipment, construction, transport
 

Zip Russia Grey Moscow
ShoeControl_Peephole
ShoeControl_CCTV
ShoeControl_spywindow
Russia BBDO Moscow
Cup Russia Leo Burnett Moscow
Kettle Russia Leo Burnett Moscow
Social
Burn
Melt Ukraine Ogilvy Group

OUTDOOR POSTERS – Clothing, beauty products, hygiene products, medications, Household goods, pet products, office equipment, construction, transport
 

THE CROCODILE Ukraine Adventa Lowe
THE RABBIT Ukraine Adventa Lowe
Services (tourism, entertainment, sports, mass media, culture, education)
Post-it Scenario Lithuania MILK
Services (telecommunications, financial, trade, insurance, retail)
Burn
Melt Ukraine Ogilvy Group
Other
Win the Window Russia Leo Burnett Moscow

RADIO ADS – Clothing, beauty products, hygiene products, medications, Household goods, pet products, office equipment, construction, transport
 

Unexpectedly Fast Russia BBDO Moscow

INTERACTIVE MEDIA – Corporate websites, Information resources - NEWS PORTALS; Service projects: on-line services, on-line stores, catalogues, search services; Non-commercial projects: entertainment, culture, humanities, ecology, microsites
 

Green Energy Estonia A3 Interacitve
www.paprasyk.lt Lithuania Adell TAivas Ogilvy
Super Hero Belarus Forte Grey
www.skamp.lt Lithuania Gaumina
Simple banners: GIF, JPG, Media banners: flash, HTML, rich-media; Beyond The Banner (interstitials, push technology, etc.)
Orbit Bottle Russia BBDO Interactive
TS Twitter Banners Lithuania Gaumina
Sobieski Impress Baner Lithuania MILK
Internet campaigns
TS Online Campaign Lithuania Gaumina
E-mail Marketing / Newsletters, animated greeting cards
St.Valentine´s Day Czech republic MARK BBDO
Efectologist Easter greeting Latvia DDB Latvija / CUBE
Viral video
Bohemians Lithuania Gaumina
Other
Yandex Traffic jams Russia ZAO Instinct
Raiffeisen Captcha Ad hungary carnation ltd.
Toyota Screensaver Russian Federation BrandStudio

BEST USE OF MEDIA

Best use of Television
 

real,- Contextual Advertising Germany OMNICOM Media Group Germany
BITE TV VOTING PROJECT Latvia OMD Latvia
Maxima_ New_Year_speech Latvia DDB Worldwide Latvia
Smoke Free Commercial Breaks Finland hasan&partners
 

Best use of Print Media
 

BITE PRINT IN GREEN F3-914-1 Latvia
Fiesta Fashion Colors F3-843-1 Czech Republic
Best use of Outdoor Media (posters, stands, pillars, signboards, neon signs, pneumatic constructions, decorations, transport)
We´ll heal the city Slovak Republic VACULIK ADVERTISING
“Dead party” campaign installation Latvia Creative Media Services
Vitiron, dancing red coat Latvia UniversalMcCann Latvia
Best use of Indoor Media (posters, stands, pillars, signboards, neon signs,decorations)
Scale Czech Republic EURO RSCG a.s.
Eset public toilette peephole Slovakia MARK BBDO Bratislava, s.r.o.
flyLAL elevator Lithuania UAB "Euro RSCG MIA"
Mermaid Ukraine MEX
Hiding women Slovak Republic VACULIK ADVERTISING
CINEMA MESSAGES Slovak republic Saatchi & Saatchi
 

Best use of Internet
 

TS Online Campaign Lithuania Gaumina
www.skamp.lt Lithuania Gaumina
GALERIJA CENTRS game Hot or Not Latvia PHD Latvia
The Morning After: Abort, Ignore, Cancel Latvia OMD Latvia
Blow into the mic Russia Leo Burnett Moscow
Best use of Media Mix
BITE -It's Getting Greener Latvia OMD Latvia
Vitiron Latvia UniversalMcCann Latvia
MESSAGES Slovak republic Saatchi & Saatchi
MESSAGES Slovak republic Saatchi & Saatchi
Best use of Guerilla Marketing (Legal Graffiti/Murals, Word of Mouth/Buzz), Product Placement, Street Teams
CHILDREN'S LOST LETTERS Ukraine Adventa Lowe
Graffiti Street Cans Latvia OMD Latvia
Zelta Zivtina tunnel Latvia Inspired Communications
Dog Shit Czech Republic EURO RSCG a.s.
Check Them! Macedonia McCann Erickson Group Skopje
Best use of Sponsorship, Event/Nightlife Marketing
Cosmo Bikini Bash Russia R&I GROUP
Onegin meets the Beckhams in the STOCKMANN theatre Latvia SIA OMD Latvia
Maxima „Dreams come true” Latvia Alpha Baltic
Ice Period Russia OMD Media Direction
Best use of Alternative Media (Blog, In-Game Advertising, Mobile Marketing, Screensavers, SMS (Short Message Service), Video Projections)
Zelta_Zivtina_The_Littles Latvia DDB Latvia / Cube Media

ART DIRECTION – Booklets, Calendars, POS materials (stickers, shelf-talkers etc.)
 

Walking Calendar Ukraine Graphic design studio by Yurko Gutsulyak

ADVERTISING CAMPAIGNS
 

Squirrels Russia BBDO Moscow
Ežys incubator Lithuania MILK

Агентства 
АГЕНТСТВА125
МЕДИА70
ГРУППЫ9